Players raise awareness for organ and tissue donation

08 Feb 2017

I (324)

From 7 January through to the 15 January Australian, BBL and WBBL cricketers all over the country swapped their shoe laces and bat grips for Zaidee's Rainbow Round to help promote organ and tissue donation.

In its fourth year, the partnership between the Australian Cricketers Association (ACA) and Zaidee's Rainbow Foundation (ZRF) has gone from strength-to-strength.

Led by Zaidee's Ambassadors James Pattinson, Aaron Finch, Adam Voges and Aiden Blizzard and Melbourne Stars and Australian all-rounder Glenn Maxwell, the round was awash with rainbow.

The round was launched with the WBBL and BBL Melbourne derbies and finished with the ODI between Australia and Pakistan at the MCG, where the Zaidee's Rainbow team setup an activation outside Gate 1, speaking to cricket fans about organ and tissue donation.

ZRF CEO Allan Turner was ecstatic with how the round panned out.

"This has been our most successful year partnering with cricket. We have been receiving orders as far away as the USA, so we've made a real impact in 2017," said Turner.

"I'd like to thank the ACA, the players and the media outlets that showed us support - we really do appreciate it."

The ACA would also like to thank the players, Cricket Australia, Channel 9, Channel 10, ABC and 3AW for their support of the round.

Click here to buy your Zaidee's Rainbow Bat Grip, Wrist Band and Shoe Laces.